вторник, 20 марта 2012 г.

Vertical Intergration as Key Competetive Advantage


American Apparel is a vertically-integrated company;
Integration extends to 260 and more retail storefronts and includes all issues of production, avoid outsourcing and allows American Apparel to reach fast turn-around time from design to finished product;
In general it takes couple of weeks to develop the idea and send it to the retail.

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